January 2012
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December 2011
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November 2011
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October 2011
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“That’s a goal, I mean. I want to soak up the fashion, dwell among the dirty,...”
– Breetelgeuse: I’m buying a plane ticket to New York.
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Laziness Kills Websites
When you’re promoting yourself on the Web, each and every pixel matters. Not a single space, even if it’s blank white, is unimportant.
In order to facilitate growth and higher returns on investment, you’ll need to be a hawk with your Website’s stats. Notice where clicks are happening, where they’re coming from and which portions are lagging in popularity… but...
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WatchDon Draper Presents Facebook
September 2011
39 posts
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Social Media Secrets Series - Friends not...
6) On Social Media, you have the unique opportunity of taking your relationship with consumers to the level of friends, or at the least pleasant acquaintances.
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Do not miss this unique opportunity of befriending your customers. No other media has allowed for befriending your customers to date. E-mail marketing, especially when not customized, is known to be spam. Trade shows are a temporary...
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6 Ways Brands Can Earn More Exposure on Tumblr
With 29 million blogs (more than WordPress at last count), and at least as many millions of posts every day,Tumblr is a force of nature in the Internet ecosystem that cannot be ignored. That massive audience means opportunities for businesses to find fans and build brands.
Here are six tips for kickstarting a Tumblr strategy that will grow your presence on the platform.
1. Use Tumblr Curation...
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Keeping up with the Zuckerburgs
New social media websites pop up faster than zits during puberty. Everyone is trying to one-up the other and create a site that will suck up the most user time out of all the other options.
Friendster -> MySpace -> Facebook
Yes, sites like Orkut did pop up in the middle, but they had somewhat of a lukewarm reception in the U.S. and did superbly well in unimagined territories such as...
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Management Lessons To Be Learned from Harry Potter
This post originally appeared in the LeadChangeGroup website.
1. Recognize your prejudices. In the Potter books, we meet “squibs” (offspring who lack magical skill), “mudbloods” (witches and wizards with non-magical parents), giants, and werewolves. Various people shun them just because of their “status.” Managers: Who makes you uncomfortable? Discomfort often signals a lurking prejudice. ...
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“Get to know your clients. This way when you want to surprise them with a gift,...”
– Keep customers happy. Surprise them with small rewards sporadically. Incidentally, it also adds more fun to their lives and yours.
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Social Media - A New Frontier Based in the...
Why are people fascinated by miniature objects? Whether they be model railroads or even seeing the likeness of one famous building situated in another place? The Eiffel tower is breathtaking to view from a close look, but why is it that we get so excited when we see the same structure located on the Las Vegas strip?
Something about the familiar in an unfamiliar setting makes us experience the...
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“That’s why it’s only natural that today’s more tech-savvy educators are...”
– Ntombezinhle Modiselle, a South African teacher • Defending the use of technology in the classroom. This teacher is trying to recognize the fact that “today’s learners are the gamer generation.” We kinda think that the Atlanta teacher using “Angry Birds” to teach velocity and acceleration might be...
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“A crowded United Airlines flight was canceled. A single agent was re-booking a...”
– The customer is not always right. Especially when they’re hindering other customers from receiving the proper service. Harmony is cooperation.
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When is Marketing Not the Answer - Guide for...
This message is for start-up companies who have finally build the capital, the courage and the effort to start a new business.
Many telemarketers will tell you that getting your marketing in order is the first thing to do when you start your shop. This is wrong.
Your first job is to iron out all the tiny details of your operations. Streamline the management of your daily responsibilities, work...
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